Building materials

Coco Brun's "Landscape Memories": An Olfactory Journey Through Puglia's Coasts

French artist Coco Brun has unveiled an immersive olfactory installation titled "Landscape Memories," which masterfully translates the distinctive terrain of Puglia, Southern Italy, into a tangible, aromatic experience. This project, born during the D.Puglia residency and guided by Gordana Zgonjanin, delves into the region's dynamic coastline, where the relentless forces of erosion and the interplay between land and sea continually sculpt the environment. Through three meticulously crafted ceramic sculptures, Brun evokes the very soul of Puglia, transforming geological narratives into a sensory journey.

These sculptural pieces serve as vessels for a unique aromatic narrative, each diffusing a distinct fragrance. Developed in collaboration with perfumer Laurène Sourdillon of Givaudan Paris, the scents – Marino (sea), Terra (earth), and Bosco (forest) – can be individually perceived from their respective sculptures. As visitors navigate the exhibition space, these individual fragrances intermingle, spontaneously generating a fourth, evolving olfactory impression. This combined aroma, never independently composed, shifts with air currents, visitor movement, and the duration of the experience, offering a truly dynamic and personal encounter with Puglia's essence. The diffusion is facilitated by ORB, a dry-air device by Genius Loci, integrated seamlessly into the sculptures, further enhancing this innovative blend of art and science.

Sculpted Scents: Interpreting Puglia's Terrain Through Ceramic Artistry

Coco Brun's "Landscape Memories" installation masterfully transforms the distinctive coastal features of Puglia, Italy, into a compelling sensory experience through three unique ceramic sculptures. These pieces are not merely visual representations; they are a deep exploration of the region's natural processes, drawing inspiration from caves and subterranean geological formations. Each sculpture's surface meticulously replicates patterns obtained from 3D scans of Puglian caves, brought to life through an intricate ceramic extrusion process perfected in Milan with SuperForma.

The creation of these sculptures involves a precise programmed printing technique, building layers that reveal the intrinsic behavior of clay during its various stages: printing, drying, and firing. This process results in visible drips, twists, and organic irregularities that chronicle the material's transformation, echoing the natural erosion of Puglia's landscapes. Designed with a modular framework, the sculptures can be reconfigured, allowing for diverse spatial arrangements. Integrated openings are thoughtfully incorporated to facilitate the circulation of both air and the distinct fragrances, enhancing the immersive experience of the installation.

A Multisensory Voyage: The Olfactory Tapestry of Puglia

In "Landscape Memories," the collaboration between artist Coco Brun and perfumer Laurène Sourdillon of Givaudan Paris culminates in an exquisite olfactory tapestry, weaving together the essence of Puglia's diverse ecosystems. Three primary scents—Marino, Terra, and Bosco—are individually encapsulated within dedicated ceramic sculptures, each designed to evoke the unique aromas of the sea, the rich earth, and the lush Mediterranean vegetation, respectively. This thoughtful design allows visitors to engage with each fragrance in isolation, appreciating its distinct character.

However, the true innovation of the installation lies in the spontaneous emergence of a fourth, uncomposed fragrance as these individual scents permeate and interact within the exhibition environment. This ephemeral aroma, influenced by air currents and the movement of visitors, offers a continuously evolving sensory narrative, making each encounter uniquely personal. The integration of ORB, a dry-air diffusion system from Genius Loci, ensures a subtle yet consistent release of these fragrances. Presented at Villa Saporiti during the Lake Como Design Festival, this installation not only pushes the boundaries of sensory art but also announces future iterations in 2027, promising further exploration of Puglia's landscapes through reimagined sculptures and new textile and graphic works.

Polkadot Design Crafts Dynamic Visual Identity for Athens Epidaurus Festival

The Athens Epidaurus Festival, a venerable cultural pillar in Greece for seven decades, has unveiled its new visual identity, meticulously crafted by Polkadot Design. This innovative approach harnesses the intrinsic physicality of performing arts, transforming it into a compelling graphic language. Through the deliberate application of ink traces and rotational gestures, the design embodies a dynamic and fluid aesthetic.

The creative methodology behind this identity is rooted in a deeply tactile process. Each rotational movement of ink captures the essence of motion, giving rise to a contemporary visual expression. Polkadot Design Studio envisions these posters not as mere static displays, but as interactive invitations. They encourage viewers to transcend the role of passive observers, actively engaging with the artwork to complete its intended meaning and experience.

This pioneering visual identity for the Athens Epidaurus Festival exemplifies how design can profoundly enhance the connection between art and its audience. By embracing movement and human gesture, it fosters a more immersive and participatory experience, truly reflecting the vibrant spirit of the performing arts. This initiative underscores the power of artistic collaboration to push boundaries and create engaging cultural dialogues.

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Louis Vuitton's Futuristic Runway: James Chinlund's Vision of Urban Mobility

James Chinlund's latest collaboration with Louis Vuitton for their Spring-Summer 2027 collection transcended traditional fashion shows, transforming the historic Cour Carrée du Louvre into an immersive, futuristic urban landscape. This bold scenography, featuring 34 levitating concept vehicles, offered a compelling blend of historical grandeur and speculative design, challenging perceptions of urban mobility and the 'Art of Travel.' It underscored a profound dialogue between the rigid precision of machinery and the effortless fluidity of human motion, showcasing a visionary approach to set design.

A Glimpse into Tomorrow's Metropolis

James Chinlund's Visionary Scenography for Louis Vuitton's Spring-Summer 2027 Show

For Louis Vuitton's Spring-Summer 2027 presentation, American production designer James Chinlund masterfully reimagined the venerable Cour Carrée du Louvre in Paris. He conjured a cutting-edge urban panorama, populating it with a fleet of hovering concept automobiles. Unveiled on October 6th during Paris Fashion Week, this striking installation showcased 34 sculptural vehicles suspended within the museum's courtyard, creating an ethereal city suspended between contemporary reality and an imagined future. Crafted for Nicolas Ghesquière's newest collection, this elaborate set design prominently positioned innovative automotive aesthetics at the core of the runway spectacle.

The Poetic Dance Between Ancient Heritage and Avant-Garde Innovation

The core of this artistic endeavor lay in the compelling juxtaposition of the Louvre's historic architecture with the avant-garde futuristic setup. Beneath the gracefully suspended vehicles, an asphalt-like surface stretched across the courtyard, mapping out a terrestrial path for the models. This arrangement fostered a dynamic interplay between motion and stillness, as the airborne vehicles appeared to be paused mid-flight against the timeless stone facades of the Louvre. Rather than obscuring the monumental structure, Chinlund intricately wove its venerable walls into the narrative, utilizing the grand surroundings to frame his imagined metropolis.

Chinlund's Cinematic Craftsmanship and Enduring Partnership with Louis Vuitton

Chinlund's distinctive creative methodology is a culmination of his extensive experience across film, sculpture, and fashion. Renowned for his production design in films like "The Batman" (2022), the American designer has consistently explored the creation of imaginative worlds through architectural forms and grand-scale installations. His collaborative journey with Louis Vuitton and Nicolas Ghesquière dates back to the house's Cruise 2025 show at Antoni Gaudí's Park Güell in Barcelona, where architecture similarly played a pivotal role in shaping the runway experience.

Reimagining Motion, Elegance, and the Essence of Journeys

The scenography for Spring-Summer 2027 also mirrored Ghesquière's fascination with the intricate dynamics of modern urban existence. While the suspended vehicles evoked images of velocity, urban density, and a perpetually moving city, the collection itself, titled "Ergonomie," embraced a contrasting sense of airiness. It delved into the intrinsic connection between apparel and the moving human form, introducing ultra-light textiles, fluid constructions, and relaxed silhouettes. This deliberate contrast between the sculptural, imposing environment and the garments presented a profound dialogue between the rigid nature of machines and the liberating essence of human motion.

A Transformative Art Installation: Travel Reimagined

Beyond its immediate visual impact, the installation served as a contemporary reinterpretation of Louis Vuitton's foundational ethos: the Art of Travel. Here, the very concept of transportation was redefined through objects that seemed to transcend the conventional boundaries of roads and pathways, elevating ordinary vehicles into captivating design sculptures. Within the Louvre's storied courtyard, Chinlund's floating automobiles presented a fresh perspective on mobility, ingeniously employing temporary architectural elements and cinematic illusions to transform a mere fashion presentation into an imagined, living urban environment.

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