BIG Creates a Reusable Temporary City for Shakira's Madrid Residency









Experience a Musical Metropolis: Shakira's Sustainable Spectacle in Madrid
Transforming a Venue into a Vibrant Cultural Hub
Instead of a standard stadium concert, Shakira's Madrid performances will unfold within Macondo Park, a sprawling 185,000-square-meter temporary city conceptualized by Bjarke Ingels Group (BIG). This ambitious project converts the Iberdrola Music venue in Villaverde into a dynamic cultural ecosystem. It integrates a 50,000-seat stadium with an array of colorful pavilions, bustling markets, diverse food offerings, art installations, fashion exhibits, cinema spaces, and dedicated children's zones. The entire environment is crafted to enhance the concert experience, extending the celebration far beyond the main stage.
Designing for an Immersive Audience Journey
Unlike conventional stadiums where focus converges on a single performance, this specially constructed environment allowed BIG's architects to meticulously plan the audience's entire journey. Stefani Fachini de Araujo, an Associate at BIG and the Design Lead for the project, highlighted that the architectural design not only accommodates large crowds but also strategically guides visitors, fostering moments of discovery and providing spaces for gathering, celebration, and respite throughout the day. While Shakira remains the central attraction, the festive atmosphere begins long before her appearance.
Navigating the Temporary Town with Color-Coded Paths
Visitors embark on their journey through a series of welcoming arches, each distinctively colored and linked to a corresponding route that traverses the entire site. These pathways lead to twelve temporary pavilions, alongside dedicated areas for fans, VIPs, and children. Eight of these primary structures are themed around the rich tapestry of Latin American culture. Fachini de Araujo emphasized that each path directs visitors to a unique pavilion offering a distinct experience. At the heart of this expansive event ground stands the Macondo Tree, a central landmark that functions as the temporary town's focal point.
Bringing Nature and Scale to a Grand Event Space
Over 500 trees and strategically placed planted islands, drawing inspiration from Mediterranean, Spanish, and Latin American landscapes, serve to soften the vastness of the open venue and provide welcome pockets of shade. The Design Lead further explained that these numerous trees introduce a human scale to the site, transforming what would otherwise be a massive event space into a genuine park. The name 'Macondo,' borrowed from Gabriel García Márquez's 'One Hundred Years of Solitude,' signifies not a literal recreation, but a conceptual framework that intertwines storytelling, popular culture, and communal celebration, all while subtly incorporating essential stadium logistics.
Prioritizing Reusability and a Second Life for Every Component
Constructing this temporary world presented challenges in terms of both scale and timeline. Fachini de Araujo noted that the design phase spanned approximately six months, with some pavilions assembled in just about ten days. This necessitated an inventive approach to utilizing standard event components like trusses, scaffolding, containers, and stage support systems, rethinking their integration and purpose. These familiar structures, wrapped in vibrant fabrics, form a cohesive family of shaded environments, each possessing a unique character yet built upon a practical and robust framework.
A Thoughtful Approach to Disassembly and Sustainability
The ephemeral nature of Macondo Park profoundly influenced the planning for its post-event phase. Fachini de Araujo emphasized that from the outset, with the knowledge that it would be dismantled, every single element was chosen with its subsequent use in mind. The structures and fabrics are designated for reuse, the artificial turf will be repurposed for schools and playgrounds, and the trees will be returned to nurseries. For a project designed to be a spectacle, its planned disappearance has been executed with remarkable foresight and commitment to sustainabilit